Over the last few years, we've witnessed a significant shift in the retail landscape. From mall staples shuttering their doors, to brand divestiture and IPOs going south.
When was the last time you went to a Sears or Kmart store? These retailers have simply fallen behind in the wave of e-commerce and speciality retailers. Even with some recent positive news around their deal to sell their Kenmore-branded appliances on Amazon, Sears is now just another store from which to purchase products online from Amazon.
Embracing eCommerce and Supply Chain Automation
Some in retail took to embracing the future of e-commerce, but lost their brand identity in the process. Others did not change with the times and have suffered similar fates as Sears and Kmart.
Could these challenges have been prevented? How can you ensure your organization is prepared for the next generation of shoppers?
I have been listening to experts for years talk about the end of retail. They have changed their tune and now call retail locations as assets to the omni or multi-channel commerce experience.
1WorldSync and DiCentral set out earlier this year with a white-paper exploring how brick & mortar retailers can develop the operational backbone that supports e-commerce investments.
On September 12th, we also hosted a webinar discussing Omni-channel best practices. You can view the webinar here.